Day of the Dead
November 2nd, 2025
11:00am to 5:00pm
South 9th st
from Federal St to Christian St
Understanding the Sacred Tradition
What is Día de los Muertos?
Día de los Muertos (Day of the Dead) is one of Mexico's most cherished traditions—a colorful celebration of life and remembrance that spans centuries of indigenous and Spanish cultural fusion. Rather than mourning, families gather to honor their loved ones who have passed, keeping their memory alive with joy, music, food, and sacred rituals that beautifully unite past and present.
This UNESCO-recognized cultural heritage transforms grief into celebration, creating a bridge between worlds where death is not an ending, but a continuation of love and connection. The festival reflects the Mexican philosophy that death is simply another phase of existence, deserving of respect, honor, and even joy.
The Elegant Catrina
The most iconic symbol of this celebration is La Catrina—an elegantly dressed skeleton created by Mexican artist José Guadalupe Posada. She represents the profound idea that, regardless of social status or wealth, we are all equal in death. At our festival, you'll witness her influence throughout costumes, intricate face paintings, and spirited contests that bring this beloved figure to life.
The Sacred Altar de Muertos
A central element of Día de los Muertos is the altar (ofrenda)—a vibrant, carefully crafted display built to welcome the spirits of loved ones back to earth. Each element carries deep meaning: golden marigolds guide souls with their distinctive scent and brilliant color, flickering candles provide light for the journey, favorite foods are lovingly offered as gifts, and cherished photographs serve as windows to treasured memories. The altar is simultaneously a tribute and a mystical bridge between the living and the departed.
The Most Incredible Festive Experience Awaits! 🎉✨
Get ready for a total immersion in an authentic celebration! Dive into vibrant Mexican culture, let contagious music move you, and marvel at art that will create unforgettable memories for your entire family. It will be a spectacular party!
  • Monumental Community Altar
  • Pre-Hispanic dances & Folkloric performances
  • Live Mariachis
  • Three Live DJs
  • Free Professional Catrina Makeup
  • Best Dressed Catrina/Catrín Family Contest
  • Pet Catrinas Contest
  • Kids’ Creative Corner (mini Catrinas
🐾 Catrina Dogs Contest
Dress up your pup inspired by the iconic Catrina and join a parade in front of the jury and the audience.
🎖️ Prizes:
1st place: Gourmet dog cake
2nd place: Gourmet dog cookies
3rd place: $25 gift certificate for a pet store
📸 Plus, enjoy a special decorated altar for memorable photos with your dressed-up pet.
More Info
Catrina & Catrín Family Contest
Dress up your family inspired by the iconic Catrín and Catrina and join a festive parade in front of the jury and the audience.
🎖️ Prizes:
1st place: Family dinner at a Mexican restaurant
2nd place: $100 gift certificate for a Mexican crafts business
3rd place: $50 gift certificate for a Mexican crafts business
📸 Plus, enjoy a special decorated altar for an official family photo to remember this special day.
Bike Parade
As every year, the Mexican Cultural Center, together with the Bike Coalition and INDEGO, will organize their decorated bicycle parade (route to be confirmed).
Vendors 2025
Be a Vendor at the Event:
Fee:
$200 for general merchandise (non-food)
$400 for food vendors
Registration:
All vendors must register. Once approved, you will be contacted by email with payment instructions.
Booth Space:
Each vendor will be assigned a 10x10 space.
Vendors are responsible for bringing their own table, chairs, and tent.
Food vendors must have all required city permits.
Highlights from 2024
Co-organizers and Sponsors
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